http://www.organicfarmers.org.uk/blog/education/has-jamie-oliver-saved-anyones-bacon/ Professional Practical Certification Thu, 03 Nov 2011 14:09:40 +0000 hourly 1 http://wordpress.org/?v=3.3.1 http://www.organicfarmers.org.uk/blog/education/has-jamie-oliver-saved-anyones-bacon/comment-page-1/#comment-9 Isabel Fri, 30 Jan 2009 11:31:37 +0000 http://www.organicfarmers.org.uk/?p=2023#comment-9 I don't think it needs huge funds - just determination and sense of humour. What the industry MUST not do now is try to force information about the industry at shoppers. They need to be tempting them with nice recipes and interesting stories. Feel-good messaging is the key. I don’t think it needs huge funds – just determination and sense of humour. What the industry MUST not do now is try to force information about the industry at shoppers. They need to be tempting them with nice recipes and interesting stories. Feel-good messaging is the key.

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